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The Greatness Behind Greyson

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     With years of design experience and demonstrated leadership, Greyson Clothiers is a brand that continues to rise as one of the most prominent golf apparel companies. Founder and creative director, Charlie Shaefer, worked at Ralph Lauren as a salesman and quickly rose to the position of Senior Vice President of Design. After gaining design experience and being a nurtured executive at Ralph Lauren for thirteen years, Shaefer decided to execute his lifelong dream. In 2015, the designer launched his golf apparel brand, Greyson, named after his daughter. And shortly afterwards, professional golfer Morgan Hoffman joined Shaefer in this venture. Both Hoffman and Shaefer’s experiences have allowed them to position themselves among other great brands, including Ralph Lauren.

 

     In fact, Luke Donald, English golfer recently announced that he would be joining the Greyson pack and would no longer be wearing Ralph Lauren. Though Donald marked his transition from RLX Golf Clothing to Greyson gracefully, it speaks to the growth and prevalence of the company. Although Greyson has only been around for three years, through innovative design and precise messaging, they’ve managed to differentiate themselves from other golf apparel brands. Modern appeal, fashion, creativity and innovation are all apart of Greyson’s aesthetic and business goals. Due to their original and humanitarian approach to the industry, athletes and celebrities alike are drawn to the brand. Influencers such as Justin Timberlake, Kelly Kraft and Don Saladino have been seen wearing Greyson on numerous occasions.

 

     Like other established brands, Greyson releases collections in Fall, Spring and Summer. Their recent spring collections, Indonesia and Oslo, consist of superior performance fabric paired with natural tones, shades of blue and subtle patterns. Vancouver, their soon-to-come summer collection is unique to Greyson in that it’s full of bravado and rugged in every way. Whether you’re looking for accessories, polos, bottoms or outerwear, Greyson has the perfect modern twist for a conventional golf product. Shop Greyson at getdrest.com!

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